Understand content writing
Before we start content writing, let us understand a little bit about communication because content is all about communication. Content may relate to your business, your brand, your message, or your vision. Educating or informing is all about communicating through words, videos, graphics, and any other format.
It is said that “behind the success of many people, their humor and communication matter more than technical skills.” A helpful content writer should be proficient at communication so he/she may connect with people. Knowing something and explaining it in a way that is comfortable for others are two different things. That is why not all talented players make successful coaches.
What is content writing?
Many people think that content writing is all about blogging but it is not limited to blogging only. The only principle of content writing is clear and concise communication.
- Not limited to blogs
- Video script/podcast
- Email, press release
- Copywriting / Ad copy
Fields of content writer/content writing topics
- Web content creation
- Academic writing
- Article writing
- Business writing
- Freelance writing
- Ghostwriting
- Journalists
- Reviewers
- Blogging
- Technical writing
How to be a content writer?
As you know, content writing is about communication. To become a content writer you need to write more and read more. Because a skilled writer is a keen reader. You need to have a habit of reading news, books, and blogs every day in your niche. Your niche may be in technology, music, sports, dancing, etc.
Things to consider before writing content.
Let's say you want to pursue a career as a content writer. You assume that you do not know what to do and what steps to take even though you are interested in writing, and you keep a small diary. Let's now take you through the process of writing content step by step.
- Know what you want to write about.
Everybody has different interests and niches. Some people have an interest in cricket, technology, music, etc., etc. First of all, you should identify an area of interest in which you can comfortably write and speak.
- Keyword research.
It is said that “creative work never starts with a blank mind”. You must always read what others are saying about the topic you wish to share your knowledge of. You need to do more research and gather more information to write helpful content.
You need to search for queries that people are asking and searching for. This will help you have a clear idea of what to write about and how to create helpful content.
- Blogging platform.
Many blogging platforms such as WordPress, WIX, Blogger, and many others. In this article, I will guide you on how to set up a free blog on blogger.com and you can publish content there.
Blogger is a free platform by Google where you can set up your account and start posting your content there.
You can create and manage your blog with Blogger.
Create a blog step-by-step in blogger
- Sign in to Blogger.
- On the left, click the Down arrow.
- Click New blog.
- Enter a name for your blog.
- Click Next.
- Choose a blog address or UR
- Click Save.
Note: Ensure you comply with the Blogger Content Policy and Terms of Service.
Manage your blog
You can manage who edits and reads your blog. Learn how to control access to your blog.
You can choose how you want your blog to look. Learn how to change the design of your blog.
Browsers you can use
- Chrome
- Firefox
- Safari
- MS Edge
Note: New browser versions are frequently released. Make sure to keep your browser updated to the latest version for the most accurate results.
I hope you have successfully set up an account on Blogger. Now it's time to start writing.
Commonly used tools and techniques in content creation
- Hemingway Editor
- Grammarly
- Google Docs / Microsoft word
- Tweak Your Biz
Best writing practices you should know
- Talk to a single person
- Hook
- Storytelling
- Short paragraphs
- Skimmable content, listicles
- Separated into defined sections
- Grammars
- Internal and external links [based on SEO]
- Resize and compress your photos
- Embed videos
What’s next?
- You need to be patient and consistent.
- After you become comfortable with writing, you need to know about SEO [Search Engine Optimization] because you want your blogs and articles to rank on Google.
- You can share your blogs on different social media so that people come to know about your content.
- When traffic on your website increases, you will be able to run ads on your site and generate income.
Conclusion
Content writing is the most effective way of creating relevant content. The content writing field has a lot of opportunities for us to take advantage of.
There are many ways to learn Content writing, and the most impressive thing about some of the Content writing job roles is that they don’t even need a degree.
So, if you want to start your career in content writing, there are many ways to learn and explore yourself more.
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