Free SEO training in Nepal | Master SEO for Free!

In the digital age, businesses must establish a strong online presence, and Search Engine Optimization (SEO) plays a crucial role in achieving this. Nepal is rapidly catching up with global trends, and SEO training is becoming a pivotal step for aspiring digital marketers. This article delves into the key takeaways from the first day of a comprehensive SEO training program in Nepal, guiding beginners through the foundational concepts of SEO.

Day 01: Introduction to SEO

This session introduces SEO and explains its significance in optimizing websites for better visibility. Participants learn what SEO entails, why it is essential, and its impact on online success. The importance of niche selection is emphasized as a foundational task. The session ends with actionable feedback from viewers.

Day 02: Career Opportunities in SEO
This day covers SEO career paths, highlighting opportunities for students, freelancers, and entrepreneurs. It showcases internships, beginner level jobs, advanced roles, and international projects. Long term potential, such as running an agency or working from home, is also discussed. Participants are motivated to explore SEO as a lucrative and flexible career.

Day 03: Free SEO Tools to Get Started
The session provides an overview of free SEO tools for beginners. It includes keyword research, technical SEO, local SEO, link building, project management, and communication tools. Participants gain insights into how these tools simplify SEO tasks. Each tool's purpose and utility are explained for practical application.

Day 04: Keywords and Search Intent
This day focuses on understanding keywords and their relation to search intent. Participants learn about types of search intent: informational, navigational, commercial, and transactional. The session emphasizes aligning content with user intent to drive better search results. Practical examples help solidify the concepts.

Day 05: Relationship Between Keywords and Pages
The session delves into how keywords and pages relate to SEO. Techniques for optimizing pages using targeted keywords are discussed. Participants understand the importance of keyword placement to improve search engine rankings. The day concludes with actionable tips for practical implementation.

Bonus Material: Niche Selection and Keyword Research
This bonus session explains niche selection's importance for personal branding and SEO success. Common niches and pitfalls in choosing the wrong niche are highlighted. Participants also explore keyword research, its relevance, and tools like Ubersuggest, SEMrush, and Google Trends.

Day 06: On Page SEO
This session introduces On Page SEO and optimization techniques. For better performance, participants learn how to analyze and enhance page elements, including titles, headers, and content. Tools for On Page SEO analysis are shared, emphasizing actionable improvements.

Day 07: Internal Linking in SEO
The session highlights internal linking's role in SEO. Participants understand linking techniques, anchor text, and finding opportunities for effective internal links. The types and benefits of internal linking are discussed to enhance user experience and rankings.

Day 08: Schema, Rich Snippets, and JSON LD
This day explains Schema Markup, Rich Snippets, and JSON LD for SEO. The types of schemas and their role in improving visibility are explored. Practical demonstrations of schema tools like JSON LD Generator are provided, enhancing participants' understanding of structured data.

Day 09: Off Page SEO
The session covers Off Page SEO and backlink strategies. Participants learn about link related and non link related factors, including guest posting, outreach, and reputation building. A comparison of On Page, Off Page, and Technical SEO clarifies their distinct roles.

Day 10: Backlinks in SEO
This day focuses on backlink building, including finding high quality sites and outreach strategies. Participants learn the difference between nofollow and dofollow links. Techniques like broken link building and link reclamation are also discussed.

Day 11: Ethical Link Building
The session emphasizes best practices for ethical link building. Traits of high quality backlinks and techniques like email outreach are explained. Participants gain actionable insights for building a strong backlink profile without penalties.

Day 12: Local SEO
This day covers Local SEO strategies like optimizing Google My Business (GMB) profiles, local keyword research, and ranking factors. Participants explore tools and methods to enhance visibility in local searches, benefiting businesses targeting nearby customers.

Day 13: Technical SEO Overview
The session introduces technical SEO, covering audits, free and paid tools, and checklists. Participants learn to identify and fix errors in XML sitemaps, robots.txt, and mobile friendliness. A hands on task reinforces practical skills.

Day 14: Fixing Technical SEO Issues
This day addresses common technical SEO issues and fixes, including CMS updates, duplicate content, and schema validation. Participants learn to optimize site speed, structure, and meta titles for seamless performance.

Day 15: Google Search Console (GSC)
The final session focuses on using Google Search Console to monitor and improve site performance. Participants explore features like indexing, error resolution, and search analytics. Practical demonstrations provide hands on experience.

Day 16: Google Analytics and GA4
This session introduces Google Analytics, focusing on GA4's features and differences from Universal Analytics. Participants learn to track website traffic, user behavior, and engagement. Real time data and reporting tools are explained for informed decision making. Practical insights into setting up GA4 and interpreting reports are shared.

Day 17: How to Build Your WordPress Website
Participants explore the step by step process of creating a website using WordPress. Topics include domain registration, hosting setup, theme customization, and plugin integration. By the end of the session, attendees gain confidence in building and managing a WordPress site effectively.

Day 18: Write an SEO Optimized Article
This day focuses on crafting content that ranks high in search engines. Participants learn the essentials of keyword placement, meta descriptions, and structuring articles for readability. Tips for using tools like Yoast SEO are provided, along with examples of well optimized articles.

Day 19: Conversion Rate Optimization (CRO)
The session highlights strategies for improving website conversion rates. Participants understand the importance of user experience, A/B testing, and actionable CTAs. Real world examples of CRO in practice are discussed to help participants turn visitors into customers or leads.

Day 20: Get Your SEO Training Certificate
This day marks the culmination of the SEO training. Participants receive certificates recognizing their completion of the program. The importance of adding the certificate to resumes, LinkedIn profiles, and job applications is emphasized. Guidance on utilizing the certification to secure job opportunities is also provided.

Day 21: How to Build a Professional CV to Win the Job (in Nepali)
Led by Rambabu Thapa, this session focuses on crafting a professional CV tailored for the Nepali job market. Key elements like formatting, highlighting skills, and showcasing SEO expertise are discussed. Practical examples and tips ensure participants create impactful CVs that stand out in interviews.

Conclusion

The 21 day SEO Training program in Nepal provides a comprehensive roadmap for anyone looking to excel in the field of digital marketing. From mastering SEO fundamentals to advanced strategies like CRO (Conversion Rate Optimization) and Google Analytics, this course equips participants with the skills needed to drive online success. Practical sessions, expert guidance, and the final certification ensure that learners are ready to apply their knowledge in real world scenarios. Whether you're a student, entrepreneur, or aspiring digital marketer, this training is a valuable step toward building a thriving career in SEO and beyond. Start your journey today and unlock endless opportunities in the digital landscape!

Free SEO course by: Rambabu Thapa

Compiled by: Bishal Rijal